Beauty and fashion technology solutions provider Perfect has agreed to purchase augmented reality and computer vision technologies supplier Wannaby from global luxury fashion marketplace Farfetch. The transaction is a significant development for Perfect as it diversifies into new market segments such as footwear, handbags and apparel. The gold standard of business intelligence.

Wannaby already provides virtual try-on technology and digitisation services to more than 30 prestigious luxury brands. Its platform allows users to visualise how items such as shoes and accessories appear on them in real time, transforming the online shopping process for fashion retailers globally. The acquisition will integrate Wannaby’s solutions with Perfect’s advanced beauty tech offerings, heralding a transformative era for digital consumer engagement in both fashion and beauty sectors.

The merger is set to enhance Perfect’s technological expertise and further cement its status in the luxury fashion tech space. Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research.

Gain competitive edge. Your download email will arrive shortly We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form Perfect founder and CEO Alice Chang said: “By welcoming Wannaby’s capabilities into our por.