Norwegian outdoor technical clothing brand Jöttnar has announced it plans to unveil a new “more sustainable world-first" fabric next month. The new fabric is a sustainably sourced NetPlus fabric, a material made from post-consumer recycled fishing nets, combined with Pertex Quantum Pro, a . It will be used in Jöttnar’s goose down jacket, the , and also a , the Asta.
It's suggested that the addition of NetPlus fabrics to these two Jöttnarhero products will reduce the overall environmental impact of the jacket compared to using virgin nylon. According to the brand, the use of NetPlus will “give climbers, skiers and adventurers a performance-driven garment with sustainability at its core”. Pertex Quantum Pro also aims to "embrace circularity," which follows Jöttnar's belief that we should keep limited resources in circulation for longer, using and reusing them in a joined-up process that consumes as little energy as possible.
“Not only is this world-first combination adding to our founding philosophy as outdoor clothing innovators, it also improves the performance of our garments through an increased , resulting in more weather resistance versus our previous fabric," says Steve Howarth, co-founder of Jöttnar. Howarth says the company can track the fishing nets used in the jackets all the way back to their source – with the first collaboration incorporating recycled fishing nets from the coast of Chile. “We hope those who know and love Jöttnar already wi.