Obi Cubana Group, alongside Quadrangle Media, has unveiled plans to launch a new reality TV show tagged ‘Next Naija Couple’. This was announced at a press briefin g cum launch event held on Saturday, June 29 at Ebony Life Place, V/I, Lagos. According to the organisers, the reality show, which aims to promote relationships and marriages by creating an environment where genuine connections can flourish, will be guided by the ethos of the Nigerian culture and traditions.
While speaking on the model of the show, Ikechukwu Obi, CEO of Quadrangle Media Limited and head of the reality TV board, revealed that the show will feature 24 participants (12 males and 12 females) living together in a luxurious villa for eight weeks, starting 6 October. The participants will be on a quest to find love, while the winning couple will walk away with a grand prize of N100 million. He explained that it is a 24/7 streaming show, and they will be under the watchful eyes of the digital camera and the audience.
But they will show a daily highlight for an hour on the TV screen. “It’s an idea we started building years ago. We are about to create magic.
This show is one of a kind. “In this show, we are bringing 24 remarkable Africans – Nigerians, to be precise—who will come together in a beautiful villa and share one common goal—to find love. “The villa, located at a picturesque beach house in Lagos, is designed to celebrate African culture and values.
“We will give them the platform .