Nvidia's stock has surged due to the AI boom, making it a multi-trillion-dollar company. The company and its CEO, Jensen Huang, have gained a cult-like following. Nvidia has moved markets and become the bedrock of the AI boom.

Its brand power is now so strong that it's inspiring fashion, too. In the process of turning Nvidia into a multi-trillion dollar company , CEO Jensen Huang and the company have gained star-like status and, with it, a cult following. From stock traders to memelords , the chipmaker has attracted a tsunami of fans.

Earlier this year thousands of people showed up for its GTC conference, dubbed the " Woodstock of AI ", and Huang was even asked to sign a woman's chest in the summer. But Nvidia has now transcended swag — the company was selling a Stanley Cup with its logo for $50 at its GTC conference in March — to couture fashion. Tessa Barton, a research scientist at Databricks, started designing GPU purses last year.

The 29-year-old has made 10 to date and gifted most to her friends and fellow researchers. "I love Nvidia so much as a company, despite their software drivers sometimes being difficult to install," Barton told Business Insider. She added, "I think about Nvidia all the time; I go to GTC every year and I'm obsessed with their aesthetic and innovation.

My dream date would be in an Nvidia Datacenter seeing all the GPUs in their natural environment." Barton was inspired to create her own purses after seeing a hot dog encased in epoxy, a type of .