Wednesday, October 2, 2024 Norwegian Cruise Line (NCL), a pioneer in global cruise travel with a 57-year history of innovation, has unveiled its new brand positioning, “MORE.” This new direction strengthens NCL’s commitment to offering more onboard experiences, more destinations to explore, and more value with the introduction of its enhanced ‘More At Sea’ package. NCL has long been recognized for its vast array of choices, boasting over 600 unique itineraries through 2026, visiting 450 destinations worldwide.

With a fleet of nearly 20 ships, NCL offers more than 80 restaurants and an endless range of activities, ensuring something for every guest. Travelers can create cherished memories of their dream vacation without compromise—enjoying both the options they desire instead of choosing between them. In its efforts to further enhance the guest experience, NCL is upgrading its popular ‘Free At Sea’ package to the all-new ‘More At Sea.

’ This refreshed offering provides even more premium benefits and inclusions that align with what guests want most for their well-deserved vacations. Starting today, guests can take advantage of this enriched package for voyages beginning on January 1, 2025. The ‘More At Sea’ package includes a broader selection of guest-favorite amenities, such as a wide array of globally recognized premium beverages.

Brands like Grey Goose vodka, Casamigos Tequila, and Woodford Reserve bourbon whiskey are among the many included. Guests c.