NEW YORK , Aug. 14, 2024 /PRNewswire/ -- NOOD , a female-founded bra brand, is spearheading efforts to shed light on the adverse impact of blanket ad and meta content policies enforced by Google, Facebook, and TikTok. These policies are disproportionately restricting the growth and reach of often female-run businesses by categorizing products as sexual or indecent, resulting in censorship, shadow bans, and ongoing removal of ads.
In the past year, NOOD has faced adverse impact on their business highlighting the detrimental consequences of existing policies. Google's classification of NOOD's content as sexual, based on images demonstrating their nipple covers and breast tape, has hindered their ability to effectively promote their products to women and raised concerns regarding the automatic sexualization of the female body. Additionally, in the social media landscape, TikTok's ban on NOOD's landing page and ads, due to artwork featuring breasts, has led to broader restrictions on any products associated with this part of the female anatomy, while META's Facebook and Instagram's ad takedown process has resulted in substantial financial losses and hindered growth for NOOD, despite a year-long struggle to obtain adequate support.
"As female founders, we already have the odds stacked against us. Less than 3% of VC funding goes to female-founded companies, and less than 10% of female-founded businesses are able to grow revenue over $100,000 ," explains owner Astrid Montalta . "Fac.