From the heart of Umerkot, Tharparkar, emerges a story of determination and talent. Nirmala, a young artist hailing from one of Pakistan’s most remote and arid regions, has shattered barriers to release her debut music video for the song “RangRasiya.” This groundbreaking project, produced and directed by renowned musician under his label, Lightingale Records, marks a historic moment as Pakistan’s first AI-generated music video.
“A couple of years ago, I received a song demo on WhatsApp from Yousaf Sallauddin, introducing me to Nirmala,” Zafar shared in a recent Instagram post. “I was immediately captivated by her voice and composition skills. But more than that, I was deeply inspired by the sheer resilience of this talented young woman.
Despite living in a desert where basic necessities like water are scarce and where societal norms discourage women from pursuing music, Nirmala’s passion remained unshaken. Her determination compelled me to promise her the recording, production, and release of her song, accompanied by a music video. Once we completed the song, I knew we had to create something truly special for her video.
” In his post, Zafar also tagged Bilawal Bhutto on X (formerly Twitter), urging him to support young girls like Nirmala in pursuing their dreams without fear, especially in distant regions of Sindh. Nirmala’s journey stands as a powerful symbol of resilience and hope. Despite facing numerous challenges, including financial hardships, lack o.