If you weren’t familiar with the plot of Sunset Boulevard, you’d be forgiven for shrieking upon seeing its lead star leaving the theatre. Nicole Scherzinger has taken on the role of Norma in the Broadway production, a silent film star still grieving the loss of her career after being tossed aside. Making her debut this weekend, the Pussycat Doll has already been showered with praise – and, erm, blood.

Exiting the stage door to greet adoring fans and sign autographs after the performance, the pop-turned-theatre star, 46, was covered in fake blood dripping down her face and neck. The singer looked visibly exhausted as she chatted to theatergoers, her raven locks slicked back and without shoes on her feet despite the wet conditions outside. It didn’t take long for pictures of Nicole in her bloody costume to go viral, prompting social media users to ‘Google the plot’ having been left stunned by the state of Nicole.

‘Imagine being a tourist with no idea about the show and walking by and seeing this’, joked X user amandabee419. ‘i love this. it’s both in character for norma, but also after a show like that who tf would wanna go right up to shower, change, and THEN stage door?? like naur just send me out there, im getting it done, i got take out to go pick up i wanna go HOME’, wrote jameserski_gunt ‘Sorry but this is beyond iconic’, said EllaCotton.

And it seems one photo of a blood-soaked Nicole was also a fantastic marketing tool, as abbyleekilla responde.