Astronauts of NASA’s Artemis III moon mission will adorn spacesuits designed by luxury fashion house Prada in collaboration with commercial space company Axiom Space. These new designer spacesuits were unveiled on Wednesday at the International Astronautical Congress in Milan. The predominantly white suits showcase a cropped torso design with stone-gray patches adorning the elbows and knees.
Despite being noticeably devoid of branding or logos, the designs feature red accent lines across the forearms, waist, and "portable life system backpacks," which are a subtle homage to Prada's Linea Rossa sub-brand. At the press conference, Russel Ralston, executive vice president of Axiom Space, termed the partnership as 'groundbreaking' and said, “We’re blending engineering, science and art.” Features of the new ‘slick looking’ suits The Prada-designed spacesuits include a range of innovative features such as specially engineered boots, heat-reflective material and more.
Prada, on its website said, the brand's expertise in raw materials, manufacturing techniques, and innovative design, its engineers worked side by side with the Axiom Space team has creates a suit “capable of protecting astronauts from the harsh environment of space, and enabling, for the first time, human exploration of the lunar south pole.” According to Lorenzo Bertelli, chief marketing officer of Prada Group, the fashion house has been discussing the collaboration since before the Covid-19 pandemic s.