MORE than ten years ago, young Ollie Towler-Jones set off on his annual adventure to Latitude Festival. But while there, the 18-year-old from Norwich fell very ill very quickly and was airlifted to hospital. The teen, who looked forward to the Suffolk music festival each year, initially passed off his illness for a hangover , having woken up on a Saturday morning feeling a little run down after a late Friday night.

After popping some painkillers , the youngster decided to try and get some extra sleep in the hope he would feel better by the afternoon. But within hours, Ollie was unable to breathe and his legs had become numb and turned purple. He was airlifted to the Norfolk and Norwich University Hospital and put into a coma at 6.

30pm. Ollie would never wake up. Just eight hour later, at 8.

16pm on Saturday, July 19, 2014, the young boy was pronounced dead after all his organs failed. It was not until after two post-mortem examinations that his family learned he had died from a strain of meningitis called MenW. Ollie was the only child of Jo Towler and Marc Jones.

Most read in Health Jo, from Norwich, shared a love for live music with her son. The mum attended the festival in 2014 and has continued to do so over the last decade - despite the pain revisiting causes her. "Ollie loved Latitude so much, which is why I continue to go, but it is very stressful - I always think I have seen him in the crowd," she told the Eastern Daily Press ( EDP ).

GET VACCINATED Since her son's dea.