Skincare enthusiasts looking to minimise the look of fine lines and wrinkles are snapping up an 'exceptional' anti-ageing product that's had its price slashed by 71% for a limited time. The No7 Laboratories Line Correcting Booster Serum , usually priced at £34.95, is now available with a saving of £24.

95 for one day only. The serum's price drop is part of the health and beauty retailer's weekly £10 Tuesday deal, which offers discounts on dozens of skincare, makeup, hair and health bestsellers for 24 hours. The powerful formula has been lauded by shoppers over 60, who have dubbed it the 'secret' to looking '10 years younger'.

The potent formula includes an ingredient known as Matrixyl 3000+, a strong peptide blend that enhances skin elasticity and bounce for a more youthful look. Claimed to reduce even the deepest wrinkles, it targets six key areas, including the forehead, crows feet, lip, between brows, under eyes and nasolabial folds. With over 900 five-star ratings, some users have reported seeing an 'amazing difference' in just two weeks, while others have even abandoned the idea of Botox in favour of this 'skin-changing' No7 product .

One fan shared: "I am 78 and people don't believe me when I tell them. I have used all No7 products for years and I am now benefiting from it." While another reported: "I've been using this for just 2 weeks and I can see an amazing difference in a deep frown line on my forehead.

The product feels lovely to apply and most importantly it re.