Molly-Mae Hague has just launched her new clothing brand Maebe, yet despite selling out her first release, fans are raging at the influencer’s price tags. Former Love Island star Molly, 25, announced her new labour of love on September 9 after intense speculation on social media , revealing it has been ‘three years in the making’. Following two weeks of hype, in which she spoke about her excitement for the brand’s future and allowed fans to sign up to the ‘accessible luxury’ clothing label’s website, Maebe released its first drop last night.

Made up of multiple garments, including a blazer, jeans and classic tops, the collection sold out within 24 minutes with fans scrambling to get their hands on their favourite items. But despite Molly’s success, not every fan is excited about the brand, and many have a few choice words about the expensive price tag that comes with the label. Taking to social media after the 7pm launch time on Sunday night, one fan, ishyamber97 admitted on Instagram that she was ‘gutted’ by the price tag.

‘Little bit gutted by the prices @mollymae 😔 considering how you started in the industry I really thought your brand would be more affordable, your collection is beautiful but it’s not affordable for a lot of people and that’s such a shame because a lot of people won’t be able to justify the prices of the items 😞’ The label has been categorised as ‘accessible luxury’ price and has been compared to Odd Muse and House .