Meghan Markle and Prince Harry are no longer bound by the rules the Royal Family adhere to since they stepped down from their roles back in 2020 and started a new life in America. However, if the Duchess of Sussex had still been a part of the Firm she may have landed herself in hot water and could have breached Royal protocol with the launch of her new luxury lifestyle brand American Riviera Orchard as she uses the Sussex name to promote new venture. The Duchess launched her new lifestyle brand in March and has grown a huge online following via Instagram .

Despite the brand not retailing yet, it will focus on a wide range of items including household goods, cookware, pet products, gardening tools, beverages, food and condiments. Meghan’s launch of American Riviera Orchard could potentially land Meghan in trouble as rules prohibit members of the royal family from advertising or associating themselves with brand partnerships and endorsements. The new venture also uses Meghan's royal title of Duchess of Sussex as featured in the brand's Instagram bio, where it states 'by Meghan, the Duchess of Sussex'.

Earthweb privacy expert Trevor Cooke said: "Members of the royal family must tread carefully on social media, balancing their personal interests with their responsibilities to the monarchy. Any misstep could have significant repercussions for their reputation and the institution they represent." Martha Stewart, who is known to be a food icon and celebrity chef is said to find co.