The Sampaguita project is the hotel chain's signature brand of service that promotes social sustainability Megaworld Hotels & Resorts (MHR) is the Philippines’ largest hotel operator with 8,500 room keys across 13 hotels and seven brands. The hospitality chain bagged the 2024 World Travel Awards for the Philippines’ Leading Hotel Group award. In the recent PropertyGuru Philippines 2024, Megaworld’s portfolio was recognized with a Sustainable Design Award for its green features and building certifications for sustainability.
MHR’s adaption of environmental sustainability is already in place and recognized, alongside the Sampaguita project, its signature brand of service, and a key program in the company-wide sustainability campaign, MEGreen. Inspired by the nation’s national flower, the sampaguita symbol signifies Megaworld’s signature brand of service, promoting social sustainability that meets the needs of its stakeholders, including employees, clients, suppliers, and local communities. “As a homegrown brand, we take pride in the Sampaguita project launched last year.
Our project is quite a ‘baby’, but we have been able to ingrain the values of love, honor, dignity, and healing to our associates because we believe there's no sustainability project that we can sell or we can use in our organizations if our people do not have a strong buy-in it. It really starts with our people,” said Cleofe C. Albiso, Megaworld Hotels & Resorts managing director.
“Our as.