The founder of Pilates NW Studio, Tanya Loxham, was never intending to grow her brand to the scale it is today. But gradually it has flourished into a thriving ‘community’ which as of three years ago relocated to its base at the Pavilion site, in Stretton. Tanya, 60, moved to Warrington from Preston in 2000, and speaking with the Warrington Guardian, she noted the prominent part the paper played in getting her Pilates sessions noticed within the town all those years ago.
Tanya and her members at Pilates NW Studio (Image: Rachael Murphy) Having just given birth to her fourth child; she was looking to do a couple of sessions here and there but had intended to have a break from full time teaching. She told of how she approached the paper to help advertise the Pilates sessions she would be running in the area. “They said they would run a piece on it and in return asked if I could offer a set amount of free sessions for the first 10 people who rang up after midnight on the day the story was released.
“My phone rang off the hook from midnight until the next day with people asking if they could try it, people had never heard of it back then. A class taking place at the Stretton studio (Image: Rachael Murphy) “And I have not stopped since then. It was just meant to be a few sessions in a church while my kids were at school,” she laughed.
The founder revealed how she first got into Pilates after being involved in a car accident which damaged her back. “I was teaching exe.