A major update over the Lidl Christmas cola truck tour has been issued. The Lidl Christmas and festive cola truck tour begins today - with a full list of locations published including Wolverhampton right here in the West Midlands. Commenting on the upcoming tour, Joanna Gomer, Lidl's marketing director, said: "Giving back to the communities we serve is really important to us and our exciting new Freeway truck allows us to get right into the heart of them this year.
"By touring nine stops across the country, we'll be using our giant truck to hand out present boxes, give away festive food shops and grant wishes that will make dreams come true. Look out for the Freeway truck on its tour and most importantly, come join the fun." READ MORE Exact date UK hammered by -9C 'snow bomb' which will last 'five days' Lidl's truck will travel across the country starting next week.
This truck will spread holiday cheer by granting wishes, distributing more than 2,000 gifts, and offering festive coupons to help with your holiday grocery shopping. Lidl is taking its beloved Freeway drink on an exciting journey by transforming its fizzy cola into a massive lorry that weighs 15 tonnes and measures 20 metres long and five metres high. Inside the truck, over 2,000 gift boxes are packed full of Lidl’s popular Middle Aisle treasures, all set to be distributed to the first guests at each stop.
The retailer will fulfill several of these wishes, bringing both big and small dreams to life. Lidl will al.