Following the opening of The Broadway’s new Primark we’ll soon see another big name open its doors at the Bradford shopping centre. Beauty and wellbeing brand, Rituals, will be opening on Wednesday, October 23. Ian Ward, general manager at the Broadway, said: "Rituals is a brand new retailer for the city of Bradford and we're thrilled that they've chosen the Broadway as their home.

“We're looking forward to them opening in the run up to the busy Christmas season. They are also joining us at a great time, just before Bradford becomes the City of Culture in 2025 which will put a spotlight on the city and The Broadway as the leading destination to shop in the city.” Read more: Bradford City of Culture 2025 first programme events announced In celebration of this new store location, Rituals will be hosting an opening event on Saturday, October 26.

Annemarie Forsyth, managing director, Rituals Cosmetics (UK & Ireland), said: “I’m delighted to announce the opening of our new store in Bradford Broadway Shopping Centre. This new store enables us to bring quality wellbeing products for bath, body and home to the heart of Bradford. “We look forward to welcoming customers into our new store and offering them the finest in beauty and wellness, along with outstanding service and expertise.

” Highlights to look forward to at the upcoming launch event include: Complimentary goody bags will be offered to the first 50 customers who make a purchase during the opening event An exc.