Tuesday, March 12, 2024 Madhya Pradesh Tourism partners with MakeMyTrip & redBus to promote sustainable tourism, focusing on homestays, pilgrimages, and wildlife. The Department of Tourism, Madhya Pradesh, has embarked on an ambitious initiative to bolster sustainable tourism and assert its status as a leading tourist destination on both the India tourism and global tourism stages. This vision has led to the forging of a pivotal Memorandum of Understanding (MOU) with two giants in the global travel industry, MakeMyTrip and redBus.
This partnership underscores a shared dedication to not only promoting Madhya Pradesh Tourism but also elevating the entire India tourism experience on the global tourism map. At the heart of this strategic alliance is the concerted effort to nurture the homestay sector within Madhya Pradesh, thereby offering a boost to local economies and aligning with sustainable tourism practices that are increasingly significant in both India tourism and global tourism discussions. MakeMyTrip, a leader in the global travel domain, is set to spearhead initiatives that provide extensive support, including tailored offline and online training sessions for homestay operators.
This initiative is designed to enhance the capabilities of those at the forefront of Madhya Pradesh Tourism’s homestay offerings, ensuring they are well-equipped to deliver authentic and high-quality experiences to tourists, thereby contributing positively to the India tourism narrative. In a.