For two-and-a-half years, entrepreneurs and brothers Zane and Omar Sabré have been thinking about clothing. And not just any clothing: specifically, the clothing you wear when travelling. The Sabrés are the driving force behind MAISON de SABRÉ , a luxury lifestyle brand they founded in 2017 while working and studying to be dentists .
Initially focused on personalised leather goods, MAISON de SABRÉ now sells a product every 60 seconds across its range of bags, wallets and accessories, and its annual revenue sits at $50 million. Since August, this range has included ‘Airplane mode’, an end-to-end travel collection featuring 56 pieces, including hard-shelled luggage, bags, accessories and, you guessed it, a travel ‘uniform’. After dipping its toes into the travel market with a handful of items in August 2023, the launch of the brand’s first apparel items as part of a complete travel collection was a “dream come true”, says Omar, “We kind of earmarked that probably about two-and-a-half years ago as something that was on our dream list to be able to do and, over some period of time, it was always something that I continuously thought about,” he tells SmartCompany .
“I was very fortunate to meet a really wonderful designer on a trip to Holland a few years ago. We stayed connected and Alessandro was the designer that really helped me piece everything together for the collection.” The collection itself was two years in the making, with the MAISON de SABR.