Since his collaboration with Louis Vuitton began in 2019, multimedia artist Alex Israel has brought his idealized vision of Los Angeles to life through the brand’s Cologne collection. Known for his vibrant colors and Californian lifestyle inspiration, Israel’s distinctive style infuses each fragrance with the essence of the West Coast. Photo Credit: Courtesy of Louis Vuitton This year, Louis Vuitton and Alex Israel present a new collaboration that invites us to take a three-dimensional stroll along an imaginary boulevard in Los Angeles.
This exceptional piece, titled “Ocean B D,” echoes Israel’s 2022 work “Sunset Coast Drive,” seamlessly integrating the Colognes into a contemporary Californian architectural street scene. The result is a celebration of the pop universe of the Colognes, capturing the lights, extravagances, and softness of the California coast. Photo Credit: Courtesy of Louis Vuitton The journey begins with the Pacific Chill spa, symbolizing well-being and vitality.
This detoxifying fragrance captures the energies of nature with notes of blackcurrant, carrot seeds, and aromatic herbs. The spa’s facade, covered in white cowhide embossed with the Louis Vuitton Monogram, reflects the blue and green gradient of the bottle, evoking the verdant hills and the blue sea and sky of Southern California. Photo Credit: Courtesy of Louis Vuitton Next, the Surf Shop of On the Beach captures the essence of the California beach lifestyle.
The fragrance, featuring.