Southern California’s newest arena is pulling out all the stops to stand out in the crowded market. On Friday (July 19), Intuit Dome (home of the NBA’s Los Angeles Clippers) unveiled its advanced center-hung board, which spans nearly a full acre. The flexible board will be utilized for basketball games, concerts and special events held at the Inglewood venue.
The Halo Board, as it has been dubbed, is one of the largest double-sided halo displays in an arena setting, curving around the top of the dome at 38,375 sq. ft. It is the equivalent of nearly 3,600 60-inch TV screens with 233 million LEDs.
Clippers owner Steve Ballmer told the media at a press conference on Friday (July 19) that he traveled around the globe looking at various scoreboards to develop his vision for the Dome’s Halo Board. He admired the board at AT&T Stadium in Dallas and told Halo Spots & Entertainment CEO Gillian Zucker to “make it bigger.” With a video board, “you could say, ‘Hey, it’s just a thing that’s supposed to be there to be impressive’ – almost like some artwork,” said Ballmer.
“But I didn’t want that and wanted to make sure that thing was totally functional, that it really added to the game.” Ballmer, the former CEO of Microsoft, explained that he wanted the board to be functional for every fan. In order to reach every seat in the house, Zucker explained, “We actually had to map every single pixel and every single seat.
” The Halo Board hangs high above the bask.