Lidl is launching a limited edition handbag that is set to "sell out in seconds." The bargain retailer is partnering with designer Nik Bentel to celebrate its most iconic bakery item, the croissant. The Lidl x Nik Bentel limited edition luxury leather bag will launch at 3pm on Thursday, August 29 on www.
nikbentel.com . The bespoke design sees the Lidl treat reimagined into a fashion must have that fans are bound to love.
Nik Bentel, the subversive father of iconic, internet-breaking designs like the ‘Pasta Bag’, has designed the wacky Lidl ‘Croissant Bag’ in line with his usual ethos of ‘embracing the absurdity of the every day’. While Nik Bentel’s bags normally sell for hundreds of pounds, the limited edition Nik Bentel x Lidl ‘Croissant Bag’ will be available for just £50. The crescent shaped leather 'croissant purse' comes complete with a golden zip and trolley coin, encased within a soft leather ‘bakery bag’ that marries the trendy roll top clutch style with a traditional paper bag, and two strap options for day and night wear.
Nikolas Bentel, founder of Nikolas Bentel Studios, said: “I’ve always believed that design should take the mundane and make it memorable. Working with a brand like Lidl for our first UK partnership, that is so well-known for its witty and humorous relationship with its customers, was a no-brainer. "Throughout the creative process, we looked at tying together the cult-status bakery item from Lidl, with our love of celebrat.