Lady Victoria Starmer's ME+EM election dress sells out - and it's just the latest coup for £130M brand run by mother-of-five who started selling second-hand shoes in Oldham market ME+EM was founded by Clare Hornby in 2009 and is taking on the US market Read More: Can YOU tell the difference between a £15 and £695 handbag? Our fashion expert reveals the best raffia bags for summer By Lydia Hawken For Mailonline Published: 13:20 BST, 8 July 2024 | Updated: 13:37 BST, 8 July 2024 e-mail View comments She may be the brains behind one of the UK's most successful fashion brands - but Clare Hornby tried her hand at multiple businesses before striking gold with ME+EM. It's been a landmark week for the luxury womenswear brand, which was worn by Lady Victoria Starmer and Angela Rayner on their first day in Downing Street . Since it was founded in 2009, ME+EM has also become a staple brand for royal women - including the Princess of Wales , Duchess of Edinburgh and Queen Camilla .

Over the weekend, Sophie Winkleman - wife of Frederick Windsor - was pictured wearing a white summer dress by the brand to attend Wimbledon . Meanwhile, Lady Victoria Starmer attended the Coral-Eclipse races in Surrey wearing a £325 green floral ME+EM dress - after the £275 red frock she wore to arrive at 10 Downing Street sold out in 48 hours. Pictured: ME+EM founder Clare Hornby in one of her stores.

The brand has been worn by the Princess of Wales and the Duchess of Edinburgh several times over the yea.