PriestmanGoode’s collaboration with Korean Air has led to a remarkable transformation of the cabin interiors for the airline’s 787-9 and 787-10 aircraft, seamlessly blending traditional Korean aesthetics with modern luxury. The project, initiated in 2018, brings a sophisticated, contemporary vision that honors Korean heritage while ensuring passenger comfort and modernity. Designer: PriestmanGoode The features bespoke Collins Horizon Business Class seats with high privacy walls, 24-inch monitors, Bluetooth headphones, USB-C ports, and a full drop-down screen between seats.

These features cater to modern travelers’ needs for privacy, connectivity, and convenience. The seats convert into double beds in the middle section, enhancing comfort for long-haul flights. Rich textures brushed finishes, and intricate patterns inspired by traditional Korean textile art add a luxurious and unique cultural layer to the design.

Patterns like Jogakbo patchwork and linear dynamic structures provide depth and character, ensuring a cohesive design language. Luxury materials, such as rich, dark tones combined with soft, tactile fabrics, create a sense of sophistication and comfort. Detailed stitching and fabric choices reflect traditional Korean art, while brushed metal finishes and high-quality plastics ensure a premium feel and durability.

The cabin layout maximizes privacy and personal space, catering to solo travelers and pairs, enhancing the overall passenger experience, and underscori.