Sweepstakes to award 4 tickets to Thanksgiving Day game against New York KOHLER, Wis. , Oct. 28, 2024 /PRNewswire/ -- Kohler, a global leader in kitchen and bathroom solutions, and the Dallas Cowboys unveiled a strategic multi-year partnership bringing together two iconic brands that have each forged storied legacies of success, quality, and leadership.
Leveraging the Cowboys' powerful brand and passionate fan base, the sponsorship further elevates KOHLER brand visibility in the Dallas-Fort Worth (DFW) market and strengthens its position as a premier lifestyle brand. The partnership provides Kohler with valuable opportunities to broaden brand affinity, drive traffic online and in retail outlets, engage with key customers, and continue to build relationships in the DFW market. Kohler receives season tickets for all Cowboys home games to host unique experiences, digital in-stadium signage, radio spots on game days, and use of the Cowboys trademark across Kohler-owned channels and platforms.
In addition, the Cowboys organization is installing high-design KOHLER products in new luxury suites inside AT&T Stadium. "As America's kitchen and bath brand, we are proud to partner with America's team – among the most valuable and popular sports and entertainment organizations in the world," said Scott Edmunds , Senior Vice President of Marketing, Kitchen & Bath North America at Kohler. "Both organizations exemplify excellence, and we have built established and famous brands that inspir.