Kendrick Lamar is about to headline the 2025 Apple Music Tremendous Bowl LIX halftime present. Roc Nation, NFL and Apple Music made the announcement on Sunday, and the massive recreation will happen on Feb. 9, 2025, on the Caesars Superdome in New Orleans.
It can air on Fox. Lamar beforehand carried out on the hip-hop heavy 2022 halftime present starring Dr. Dre, Snoop Dogg, Eminem, Mary J.
Blige and 50 Cent. All the performers, together with government producers Jay-Z and Jesse Collins, received the excellent dwell selection particular Emmy for the epic efficiency. Artistic path for Lamar’s upcoming efficiency will probably be supplied by pgLang, the artistic firm based by the rap star and his shut collaborator Dave Free, the filmmaker and producer who has directed or co-directed nearly all of Lamar’s music movies.
“Rap music remains to be probably the most impactful style up to now. And I’ll be there to remind the world why. They acquired the appropriate one,” Lamar, 37, says in a press release.
Jay-Z and his Roc Nation firm are returning to supply the halftime present for the sixth yr. The rap icon and mogul received his second Emmy for co-directing Rihanna’s 2023 halftime present efficiency alongside Hamish Hamilton, changing into one of many uncommon Black administrators to win within the excellent directing for a spread particular class. This yr’s halftime present, that includes Usher, was nominated for 3 Emmys and have become the most-watched halftime eff.