Friday, August 23, 2024 As the world emerges from the disruptions caused by the COVID-19 pandemic, the importance of the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry has become increasingly apparent. MICE events are crucial for creating new business opportunities, fostering innovation through international exchanges, and significantly boosting the economic standing of host countries, cities, and regions. In this context, Japan is set to host a major event in the MICE calendar: the Japan MICE EXPO 2024.
Organized by the Japan MICE EXPO 2024 Executive Committee, comprising the Osaka Convention & Tourism Bureau, Osaka International Convention Center Corp., and Osaka International Business Promotion Center, this comprehensive international MICE exhibition will take place at INTEX Osaka on October 17-18, 2024. The significance of MICE events has never been more evident than it is today.
As countries worldwide strive to recover from the pandemic’s economic impacts, MICE activities have proven to be key drivers of economic rejuvenation, attracting international participants and fostering global business relationships. Japan, with its advanced infrastructure, rich cultural heritage, and strategic location in Asia, is increasingly positioning itself as a premier destination for MICE events. The Japan MICE EXPO 2024 aims to capitalize on this momentum, presenting Japan’s robust MICE offerings to a global audience.
This event will bring together products, servi.