As a beauty editor with , without a doubt the product I'm most intimidated by is blush. It wasn't until a few years ago that I really started embracing the product in my routine. Since then I've loved experimenting with different types of blush—from to powder blush and —and I've been keen to get my hands on any new formulas that come in.

So, when the new Hourglass Unreal Liquid Blush landed on my desk, I couldn't wait to try it out. Since trying it, however, many weeks ago, it's stayed in my make-up bag, replacing all of my other . And it's not just me who is obsessed—almost every make-up lover and beauty editor I know is equally as obsessed.

In fact, Marie Claire's Executive Beauty Editor, Shannon Lawlor, named it one of her favourite of last month. These are all the reasons it has proved a game-changing addition to my make-up bag—and why it might be for yours, too. The formula is liquid and serum-like without being overly runny.

It's far more pigmented than you might expect from a liquid. It's not so pigmented, though, that it's intimidating, which I find the case with many liquid blushers at the moment. The texture feels super lightweight on the skin and can blend into the skin well before drying down, staying put throughout the day Most of all, it's the texture that won me over.

As someone with rosacea, I like as little blending as possible. Due to the placement of blush, I don't want to have to rub my skin over my cheeks creating irritation (and subsequently a fl.