The It cosmetics your skin but better CC cream (£29.20, Lookfantastic.com ) is a go-to for make-up artists including the likes of Rose Gallagher and Jessica Alba ’s make-up artist Monika Blunder .
The brand has since launched a foundation version of the formulation, levelling up coverage and staying power – and it’s reduced by 60 per cent today. The price of the IndyBest-approved foundation – which boasts hyaluronic acid and vitamin E as key ingredients – has been slashed by £21.90, making it just £14.
60 ( Lookfantastic.com ). The hefty discount puts it at a lower price point than Nyx can’t stop won’t stop (£15, Lookfantastic.
com ), Max Factor miracle pure (£14.99, Lookfantastic ), and Revlon Illuminance (£14.99, Lookfantastic.
com ). The significance of this comparison? While these three foundations are loved in their own rights, they are ultimately high street, budget brands. Whereas It Cosmetics sits firmly in the mid-luxe category alongside Glossier, Morphe and Urban Decay.
This is a once-in-a-blue-moon deal. Keep reading to discover what our tester thought of the foundation in more detail. Read more: As a shopping writer, I can’t gatekeep this lesser-known section of LOOKFANTASTIC When testing this foundation alongside the CC cream , our tester reported that the OG CC cream “is pipped to the number one spot by the foundation”.
It was praised for being “smoothing, brightening and still feels natural, ideal for those who don’t like a thicker, h.