Black Friday deals are officially underway. Although the retail holiday doesn't take place until Friday, November 29, various retailers are already launching sales on TVs, laptops, running shoes, and more. The Tom's Guide team has decades of experience covering Black Friday, so you can trust us to pull out the deals that are truly worth your attention.
For example, the Editor's Choice Nectar Memory Foam Mattress is on sale for $349 (twin) right now. That's an incredible price on our favorite value mattress. If you're shopping for a new TV, you can get the LG 55-inch C4 4K OLED TV for $1,196 at Amazon .
This discount brings it to its lowest price ever. It wouldn't be Black Friday without a massive sale on Amazon hardware and right now Amazon has its Alexa-based devices on sale from $19 . Prices are as low — if not lower — than they were during last month's fall Prime Day.
Additionally, many Echo speakers are now bundled with a free smart bulb. Be sure to bookmark this guide as we'll be updating it with all the best Black Friday deals and sales worth shopping. Plus, keep scrolling to the bottom of this page to get all your burning Black Friday questions answered.
Black Friday deals — Quick links Editor's Choice Black Friday deals Black Friday apparel deals Black Friday TV deals Black Friday mattress deals Black Friday phone deals Black Friday laptop deals Black Friday appliance deals Black Friday wearables deals Black Friday gaming deals Black Friday smart home deals Blac.