IT used to be a best-seller among wine drinkers, but affordable Jacob’s Creek bottles have almost vanished from supermarket shelves nationwide. And this month it was announced that its Paris-based parent company, Pernod Ricard, is to ditch the once beloved tipple due to a dramatic nine per cent drop in sales, as consumers continue to turn away from the mass-market offering. 9 Drinks expert Helena Nicklin gives her verdict on classic wines standing the test of time Credit: Oliver Dixon So have the other classic wine brands stood the test of time, or do they have a retro reputation? Drinks expert Helena Nicklin gives her verdict.
Jacob’s Creek Double Barrel matured shiraz red £10 on offer at Asda 9 This wine is a step up in quality from the ubiquitous Jacob’s Creek bottles Credit: Asda FOR millions, a bottle of Jacob’s Creek was the top low-cost plonk pick from Down Under for decades. READ MORE ON WINE WINE TIME I’m an affordable wine hunter and found the best Whispering Angel dupe for £10 RUUD TO STARE Ruud Gullit becomes 'instant meme' in video of him staring at wine drinker But as the brand has fallen out of favour in the UK it has become hard to source on our supermarket shelves. Straight up.
Red Jacob’s Creek is almost impossible to find here these days, even though it is a brand that helped to put Aussie wines on the map on these shores. This barrel-matured version is in Asda though. It’s a step up in quality from the ubiquitous Jacob’s Creek bottles but.