SEOUL, South Korea , Sept. 25, 2024 /PRNewswire/ -- Hyundai Motor Company and Kia Corporation announced a strategic technology partnership with Samsung Electronics to enhance the integration between software-defined vehicles (SDVs) and smartphones, aiming to secure a leading position in the mobility service ecosystem. The signing ceremony was held today at Samsung Electronics Seoul R&D Campus, with attendees including Chang Song , President and Head of Hyundai Motor Group Advanced Vehicle Platform (AVP) Division; Haeyoung Kwon , Vice President and Head of Hyundai Motor Group Infotainment Development Center; Paul (Kyungwhoon) Cheun, President and Chief Technology Officer (CTO) of Device eXperience (DX) Division at Samsung Electronics and Head of Samsung Research; and Jinhee Choi , Senior Executive Vice President of 42dot.
Hyundai Motor and Kia are gearing up for the SDV era, anticipating a variety of in-vehicle services. To that end, they are working on a next-generation infotainment system and an open mobility ecosystem, in collaboration with Hyundai Motor Group's global software center, 42dot. This development aims to provide a user-centered vehicle environment, enhancing the connectivity of the infotainment system set to be unveiled in 2026.
"Our goal is to enrich Hyundai Motor and Kia customers' mobility experience by offering personalized services that extend beyond transportation, seamlessly integrating vehicles with smartphones," said Chang Song , President and Head of .