(StatePoint) With the arrival of rustling leaves and brisk air, taste buds yearn for one particular flavor – pumpkin spice. Thanks to a groundbreaking retail trend, Sam’s Club and its private brand Member’s Mark are set to entice you with an assortment of pumpkin spice treats. A membership club that is redefining the retail experience, Sam’s Club is giving members a new way to engage with a brand they value with this shift.

Every season, they unveil a new exclusive flavor profile across various categories of Member’s Mark. These aren’t just an arbitrary choices, but selections meticulously made with the contribution of the Member’s Mark Community. This community, made up of over 50,000 Sam’s Club members, interacts and gives their invaluable feedback on each Member’s Mark item before they become available in clubs.

The initiative, named Project Zesty, is part of Sam’s Club’s commitment to prioritizing the needs of its members. With the help of its members, Member’s Mark invites you to bask in the warm, cozy embrace of pumpkin spice found in the snack foods, frozen food and bakery aisles of your local Sam’s Club. • At breakfast: Indulge in the warm, comforting flavors of fall with a moist and tender Member’s Mark Pumpkin Crumb Cake paired with a morning cup of joe.

Infused with aromatic spices and topped with buttery streusel crumbles and a light dusting of powdered sugar, each bite offers a delightful contrast of textures and flavors. • At snac.