Apple unveiled a swath of new hardware today , including the iPhone 16, the AirPods 4, and the Apple Watch Series 10. We’ve already got you covered when it comes to the new Apple Watch and the latest AirPods , but now it’s time to tackle the company's new phones. The iPhone 16 is Apple’s first AI-centric phone , but for everyone who hasn’t bought into big tech's latest trend, there’s still plenty to talk about, including a surprising return to buttons.

In an increasingly same-y phone landscape, the iPhone 16 is looking to do something a little different. Here’s how it stacks up to its biggest competition: Google’s Pixel 9 and Samsung’s Galaxy S24. What’s new with the iPhone 16? Apple is really pushing Apple Intelligence, its first foray into AI, hard with the iPhone 16.

Today’s event didn’t say much we hadn’t heard before , but the shadow of AI loomed over the whole presentation. I’ll get to that in a second, but first, the phone you’ll be using Apple Intelligence on. Like past models, the iPhone 16 comes in four versions, with two sizes for the base option and two sizes for the upgraded pro version.

Unlike past models, Apple is making the "candy bar" rectangular design that's become synonymous with smartphones in general a little fun again. Lately, Apple’s been moving towards fewer buttons, adopting a highly generalized design that kept the iPhone from sticking out across the competition. There were even rumors Apple would ditch buttons entirely.