Tuesday, August 27, 2024 India’s travel and tourism sector is experiencing a significant surge, driven by the expanding middle class and rising disposable incomes. In the latest episode of the Skift India Travel Podcast, Asia Editor Peden Doma Bhutia and India Reporter Bulbul Dhawan discuss the latest trends shaping the Indian tourism landscape and its growing influence on the global stage. India’s Growing Influence in Global Tourism India’s middle class is increasingly becoming a major force in global tourism.
The country’s outbound travel market is projected to reach a staggering $55.4 billion by 2034, reflecting a substantial rise in both domestic and international travel. This surge is attracting global brands like Accor, Hilton, and Airbnb, which are strategically positioning themselves to tap into this growing market.
Additionally, India’s airport infrastructure is rapidly expanding to accommodate the influx of travelers. IndiGo’s Shift Towards Premium Travel In a notable shift, IndiGo, traditionally a low-cost carrier, is launching a business class to cater to the increasing demand for premium and luxury travel experiences. This move underscores a broader trend among Indian travelers who are seeking more personalized and high-end travel options.
Yatra’s Challenges Amid Competitive Pressures The competitive landscape in India’s online travel market is intensifying. Yatra, a leading online travel agency, is facing revenue challenges due to aggressive pric.