E-commerce businesses are constantly seeking innovative solutions to enhance the customer experience and drive sales. As online conversion rates have stagnated and customer acquisition costs rise, the gap between industry giants and smaller retailers has widened. Big Sur AI , led by founders Vinod Kumar Ramachandran and Arnaud Weber, is addressing these challenges with its cutting-edge AI solutions.

By harnessing the power of artificial intelligence, Big Sur AI is changing the way e-commerce companies engage with their customers, with the goal of improved sales performance and a more personalized shopping journey. As the 2024 holiday shopping season approaches, AI will transform the shopping experience. The retail industry is increasingly embracing AI to enhance customer experience and shopping efficiency.

Twenty-one percent of global retailers are actively investing in its integration for applications like personalized product recommendations, according to a study by International Data Corporation (IDC) . For retailers looking to stand out during this shopping season, adopting AI solutions is crucial for capturing consumer attention in a crowded marketplace. Big Sur AI’s flagship product, the AI Sales Agent, is designed to replicate the knowledgeable, personalized assistance a shopper would receive in a physical store.

The AI Sales Agent offers a sophisticated, conversational shopping experience. It is infused with brand-specific product knowledge, enabling it to provide t.