Monday, August 12, 2024 Green Key Global, the sole sustainability certification tailored specifically for the hotel industry, has announced the appointment of its inaugural board of directors. Heather McCrory, a seasoned hospitality professional with 40 years of experience, has been named as chair. McCrory previously held the role of CEO for Accor’s operations across North and Central America and now serves as principal of Heather J.
McCrory & Associates, where she provides advisory services to the hospitality sector. She will be working alongside other distinguished leaders in hospitality to steer Green Key Global, the premier hotel sustainability certification program, which is jointly managed by the American Hotel & Lodging Association (AHLA) and the Hotel Association of Canada (HAC). The newly appointed board members of Green Key Global include: AHLA and HAC took over the joint operation of Green Key Global in April, and since then, many leading hospitality companies in the U.
S. have enrolled in the program, which offers independent certification for hotels’ environmental sustainability practices. As of May, Green Key Global is on course to achieve notable year-over-year membership growth.
New participants for 2024 include Marriott International, Choice Hotels, and Four Seasons, adding to a roster of established members such as Accor, Best Western, Crescent Hotels & Resorts, Highgate, Hyatt, and IHG Hotels & Resorts. “I’m delighted to chair Green Key Global’s fi.