Friday, August 30, 2024 Helsinki tourism revenue soared by 25% to 1.5 billion euros last year, showcasing resilience and strong appeal despite global travel challenges. Helsinki’s tourism revenue experienced a significant surge last year, increasing by 25% to approximately 1.

5 billion euros. This remarkable growth comes despite the notable decline in Russian tourists and a reduction in visitors from Asian markets due to airspace restrictions. The Finnish capital’s ability to attract and maintain high visitor numbers under these challenging circumstances highlights its strong appeal and adaptability.

Remaining Finland’s premier tourist hub, Helsinki’s income from tourism is edging closer to pre-pandemic figures, which reached around 1.6 billion euros in 2018. Even in the absence of Russian travelers and with reduced numbers of Japanese and Chinese visitors, the city has managed to sustain its tourism sector, showcasing its resilience and effective recovery strategies.

Across Finland, the total direct tourism income reached approximately 11.8 billion euros last year. This economic boost has had a ripple effect, benefiting various related sectors such as transportation, construction, and retail.

Besides Helsinki, other Finnish cities like Tampere, Turku, Vantaa, and Jyväskylä also saw substantial tourism revenue, though they lagged behind the capital in terms of overall earnings. Helsinki’s commitment to sustainable tourism has also played a crucial role in its tou.