Serengeti Breweries Limited Picture this – you get onto public transport – land, water or air, or you get into a restaurant, or come across a group of individuals taking a break from a training session or a meeting, you’re likely to find over 80 per cent of the individuals browsing the net through their phones or other digital gadgets. According to a recent World Bank Report on ‘Digital Transformation Driving Development in Africa,’ over 160 million Africans gained broadband internet access between 2019 and 2022. Additionally, a 115 per cent increase in internet users was recorded in sub-Saharan Africa between 2016 and 2021.
The availability and use of digital technologies are strongly linked to economic growth, innovation, job creation and inclusion, at both the national and regional levels. During this year’s International Youth Day, we honour the energy, creativity, and potential of young people worldwide. This year's theme, “From Clicks to Progress: Youth Digital Pathways for Sustainable Development”, highlights the transformative power of digital technologies in the hands of the youth.
As we navigate the digital age, young people are not just passive consumers but active participants in our nation’s economic sector. They are the innovators and leaders driving sustainable development. Many companies around the world, including Kenya Breweries Limited (KBL), are cognisant of the role young people play in ensuring that we achieve sustainable development.
W.