BTS' Jin was recently announced as the brand ambassador for Gucci. It was on August 8 when Gucci revealed him as their global face. This news made the ARMY go crazy as they bombarded the site with an overwhelming response, resulting in a site crash.

Yes, you heard that right! After Jin was announced as the global face, the system received unusual traffic, leading to Gucci's Japanese website temporarily crashing. ADVERTISEMENT Well, well, when it comes to Jin, an overwhelming response was quite evident. This is not the first time this has happened; a similar situation occurred earlier with FRED.

It was reported that after the vocalist was announced as their brand ambassador, the website witnessed an unusual surge in traffic, leading to a temporary crash. As soon as the news of the site crash went viral, BTS ARMY started reacting to it. While some called it the "Jin Impact," others warned sites to brace themselves as this is the new normal.

Jin has worn Gucci multiple times, and according to WWD, he calls it "iconic." The BTS star, who has joined Alia Bhatt Dakota Johnson, Hanni, Lee Jung Jae, Park Gyu Young, and Jay Park as the brand’s face, shared that "it is meaningful and thrilling to be a part of such a house." Boy band BTS member Jin made history as he became the first Korean singer to participate as the torchbearer at the Paris Olympics 2024.

The eldest member of the septet kicked off the torch relay at the Louvre Pyramid Museum. BigHit took to X, formerly Twitter, and.