Ahmedabad: Navratri , the world's longest dancing festival, has transcended its regional roots with non-resident Gujaratis (NRGs) across various countries celebrating pre-Navratri events headlined by leading Gujarati singers . These events, often held on weekends, are especially prominent in the US, where singers may perform up to three shows a week. Artists credit the success of these events to the growing number of students who have moved abroad over the last decade.
Additionally, social media has played a crucial role in keeping singers connected with Gujarati youth overseas, further boosting the popularity of garba with fresh musical offerings. Singer Geeta Rabari, who has been touring internationally for garba celebrations since 2017, shares that this year has seen an unprecedented demand for performances. "I have performed at around 29 pre-Navratri shows in countries like the US, the UK, Canada, Australia, Uganda, Qatar and others.
Unfortunately, events in Germany and Switzerland could not take place due to visa issues," she says. According to Rabari, the presence of a substantial Gujarati youth population in these regions has contributed to the high turnout at events. She adds, "From June to Sep, which are monsoon months in India, folk singers typically see fewer opportunities to perform in open venues at home.
However, during this time, we are booked for shows in various countries. Most performances are held on Saturdays, except in the US, where we usually perform thr.