Good Morning Britain viewers were treated to a fresh face leading Wednesday's show. Typically, Susanna Reid is joined by either Ed Balls or Richard Madeley at the start of the week on the ITV morning show. But in a surprising twist, finance guru Martin Lewis took centre stage in the latest episode.
Kicking off the broadcast, Susanna greeted: "Martin, it's wonderful to have you back in the studio!" With a grin, Martin quipped: "It's wallet Wednesday." Susanna then explained to the audience that Martin was there for a crucial segment, aimed at assisting viewers with their spiralling energy bills, reports the Mirror . She pointed out that Martin had only been on the programme a fortnight ago, yet since then, the energy price cap has soared by 10%.
Responding to the situation, Martin said: "I wasn't quite sure we'd be doing this but there's a lot that's changed." Throughout the show, Martin offered real-time advice to three viewers who joined them in the studio, all grappling with whether to fix their energy tariffs or switch providers in light of the 10% hike in the energy price cap. After some quick calculations and a visit to a comparison website, several viewers found ways to significantly reduce their energy expenses.
In a heartfelt exchange, Susanna asked one guest what had held her back from addressing her energy concerns before coming on the show. The guest confided: "Honestly? I am a busy mum of two. I work and if we've survived the day the thought then of going onto my .