Monday, August 26, 2024 Today, Prodege, an innovative marketing and insights platform fueled by top loyalty programs that boost client achievements and the AirAsia rewards from the AirAsia Group, unveiled a groundbreaking partnership in the travel rewards arena. As part of this collaboration, AirAsia members now have the opportunity to accumulate AirAsia points through a series of engaging activities such as playing mobile games, participating in surveys, and taking advantage of exclusive promotions from Prodege’s advertisers. This initiative allows members to visit Play for Points to start accumulating rewards immediately.

Here’s what members can enjoy: Who stands to gain? This announcement follows Prodege’s significant growth in the global mobile gaming market, having recently reported nearly a 30% increase in clients and a mobile gaming user base that is 250% greater than the industry norm. The firm has also seen a threefold increase in monthly active users on its reward platforms and anticipates increasing its user acquisition budget tenfold by the year’s end while continuing to bolster its sales team with key appointments in the Asia-Pacific and European regions. “Our partnership with Prodege marks another exciting chapter in our dedication to providing a wide array of exceptional services and offerings for AirAsia members worldwide,” said Nicole Tan, Head of AirAsia rewards .

“This collaboration is set to further enhance our user engagement by introducing .