Monday, August 12, 2024 The high-profile Ministers’ Summit at the World Travel Market (WTM) 2024 is set to be a pivotal event, bringing together over 50 tourism dignitaries and leaders from across the globe to explore the transformative potential of Artificial Intelligence (AI) and emerging technologies within the tourism industry. Scheduled for Wednesday, November 6th, this summit, held in association with the United Nations World Tourism Organization (UN Tourism) and the World Travel & Tourism Council (WTTC) , promises to be a landmark discussion on how technology is poised to reshape the future of travel and hospitality. As the demand for innovative solutions in the tourism sector continues to rise, the industry stands on the brink of profound change.
AI and emerging technologies are at the forefront of this transformation, offering the potential to revolutionize how we experience and interact with destinations. The Ministers’ Summit will serve as a crucial platform for debating these advancements, focusing on their ability to enhance travel experiences and streamline industry processes, while also addressing the ethical implications of their deployment. The summit aligns with World Travel Market’s TravelPower campaign, which aims to highlight the potential of the tourism industry to drive positive change on a global scale.
This year’s discussions will be moderated by a well-known BBC journalist, ensuring a balanced and thought-provoking dialogue between public and.