Tuesday, August 6, 2024 The opportunity to have dinner with Neeraj Chopra or witness the Indian hockey team live in action is motivating many Indian travelers to head to Paris. Although the City of Lights has always captivated tourists, the Summer Olympic Games have added an extra allure. However, France is not solely banking on the 2024 Olympics to attract Indian travelers.
The country is also making efforts to facilitate their visits, such as enabling easy payments through the widely-used UPI system. Additionally, recognizing India’s affinity for lavish weddings, France is tapping into the lucrative destination wedding market. While the Olympic Games might not be a major attraction for a country where cricket dominates the sports scene, the Indian turnout for the Paris Olympics is still noteworthy.
Despite this, India ranks 30th in terms of ticket sales for the 2024 Games. The leading markets for Paris Olympic ticket holders are the US, UK, Germany, Belgium, Netherlands, Spain, Switzerland, Italy, Ireland, and Australia. Munshaw anticipates that the 2024 Olympics will have a lasting positive impact on tourism in France.
Easy payments Recently, Jio Financial Services unveiled its JioFinance app in Paris, capitalizing on the city’s current status as a global hub for sports enthusiasts. To simplify digital transactions for Indian travelers, JioFinance will facilitate international payments, including the purchase of tickets to the Eiffel Tower through its official website,.