This October, the iconic Giza Pyramids will be the backdrop for the fourth edition of Forever Is Now , Egypt’s groundbreaking art exhibition. Curated under the auspices of the Ministry of Culture, Ministry of Tourism & Antiquities, and Ministry of Foreign Affairs, Experience Egypt, with the patronage of UNESCO, Forever Is Now brings together 12 international artists from 13 countries, each contributing their unique voice to a collective dialogue that bridges time and cultural boundaries. The exhibition, running from 24 October to 16 November 2024, invites visitors to embark on a journey of discovery, where art serves as a bridge between history and the present day.

This year’s exhibition embraces a captivating theme, positioning both artists and visitors as modern-day archaeologists, unearthing the hidden layers of meaning embedded within the ordinary. The use of unconventional materials further underscores this vision, reminding us that, like archaeology, art demands an eye for the unexpected and the courage to celebrate the mundane. The fourth edition of Forever Is Now will feature a diverse array of artistic expressions, with artists from the United Kingdom, Italy, South Korea, South Africa, Belgium, Lebanon, France, Egypt, India, Greece, Spain, Canada, and beyond, all contributing their unique narratives to this extraordinary artistic dialogue.

The Giza Pyramids serve not only as a backdrop but as an integral part of the artistic experience, where ancient history and .