Generative AI is showing up more and more in workplaces, but not all executives know how to incorporate it and not all workers are confident about using it. That's where the startup Writer.ai sees an opportunity.
As CIOs figure out how to make the most effective use of AI in their organizations, Writer offers off-the-shelf language models and natural language processing technology to expedite the process and enable employees to write blog posts and sales emails; create answers to frequently asked questions; and generate job and product descriptions with AI-enabled apps, no matter how technical they are. This ideally will help smooth the transition to AI-enabled workflows. A June study from software company Freshworks found that staffers in IT departments are the most comfortable with AI, followed by those in marketing and finance.
It's understandable that not everyone feels up to speed with AI, given the rapid onslaught of generative AI tools since AI startup OpenAI debuted its generative AI chatbot ChatGPT in 2022. Companies like Adobe , Amazon , Anthropic and OpenAI are promoting their own enterprise-specific chatbots, with similar goals. But Writer wants to take chatting out of the equation.
Apps are the new chat While mainstream chatbots work well for individual users, Writer CEO May Habib said these chat-based interfaces aren't a good fit for companies with a lot of different employees who will inevitably input different prompts for the same task and get different output.