EVERYONE'S TALKING ABOUT: Tomatoes By Anna Pursglove For You Magazine Published: 08:01 BST, 24 August 2024 | Updated: 08:01 BST, 24 August 2024 e-mail View comments Let me guess, TikTok has discovered the tomato. Full marks. Thus spawning a trend that has either the suffix ‘core’ or ‘girl summer’.
Welcome to ‘tomato girl summer II’. This suggests there was a ‘tomato girl summer I’. Correct.
You’ll find 2023’s ‘tomato girl summer’ was a sort of ambient Mediterranean thing. Think ripened vines in a heat haze, sun-baked clay pots and dusty leather. Dusty leather what? Mediterranean things.
Right. So what reignited the craze for summer 2024? Kendall Jenner in a red bodysuit, according to Cosmopolitan . Although if ‘woman wears red’ can spawn a resurgence, isn’t there a danger this thing will last for ever? I suppose so.
We’ll breathe our last with the words: ‘Thank god I can finally escape the tomatoes.’ Ah, but there have been other forces at work. Such as? The viral heirloom.
The what? The wavy-edged specimen that someone recently posted on X with the caption: ‘This tomato is so Loewe [pronounced low-eh-veh], I can’t explain it’ to which another user replied: ‘Don’t let Jonathan Anderson [creative director at the luxury brand] see this, he’s going to design a giant tomato purse.’ Did Anderson see the post? He did and he reposted it on Instagram, much to the delight of his followers who responded with comments like: ‘You say Lo.