Sporting a T-shirt, denims and US Polo Assn. sneakers , Zepto co-founder Aadit Palicha joked on stage that he may have been the “only person” who took the ‘Silicon Valley’ dress code seriously. But if sneakers belong to the Valley bro fashion code, then it was the standout star of The Economic Times Startup Awards 2024.

Taking inspiration from the land where jeans, t-shirts and hoodies reign supreme, many founders turned up clad in the ultimate hipster status symbol. It was a sea of sneakers – Onitsuka Tigers were the top choice, followed by the Roger Federer co-created On brand and a smattering of Nike Jordans and cleats. Power kicks The sneaker might seem like a fashion afterthought, yet pick the right pair and it conveys power and nonchalance, belonging to everyman and yet an exclusive club.

Lenskart ’s Peyush Bansal sported a chic pair of the Singaporean brand Pedro, while Sushant Goel, co-founder of Third Wave Coffee , flaunted his Nike Jordans. Data Science SQL for Data Science along with Data Analytics and Data Visualization By - Metla Sudha Sekhar, Developer and Lead Instructor View Program Marketing Digital marketing - Wordpress Website Development By - Shraddha Somani, Digital Marketing Trainer, Consultant, Strategiest and Subject Matter expert View Program Legal Drafting Commercial Contracts and Dispute Resolution By - Shafaq Uraizee Sapre, Managing Partner: Mumbai, Chandhiok and Mahajan View Program Finance AI and Generative AI for Finance By - Hariom .