TEMPE, AZ — Yes, there’s another pickleball destination is opening in the Valley and this one has ‘entertainment’ as its top priority- and they’re not just focusing on the sport. Say hello to ‘ Electric Pickle .' “When you feel good and you feel alive, you feel electric.
And so, we really thought we'd come up with a name that embodies what we're trying to do. Certainly, Pickleball is a big part of what we're doing, but it's really like it's more about creating an entertainment venue that's more than pickle,” said Paul Frederick, the founder and co-CEO of Electric Pickle and Eureka! Restaurant Group. “We'll have DJs, live bands, big corporate rentals, Bocce Ball, [a] bougie club on the second floor that will both be private yet open to the public.
And it's, really, it's like an all-in kind of compassing entertainment venue." The company will debut its Arizona location in the Emerald Center near the I-10 and Warner in Tempe. The venue will be compromised by a two-story building that will hold a restaurant, and the premise will house nine pickleball courts.
“It’s going to look like as if you were whisked away from the heat into like Tulum. [There will be a ]lot of landscape, it's very lush. There [are] a lot of water features.
There [are] fire features at night, and it's somewhat of a kind of a vacation spot, if you will. And that's the whole it's part of that whole entertainment factor that we're going for, [it's] to let people escape from their everyday l.